Brand Mad: Late-Stage Capitalism’s LinkedIn

The online networking platform started out as a place for professionals to find new jobs. It has lost the plot, writes Kyle Taylor

I recently came across a post from someone I knew many years ago about losing their parent.

It contained hundreds of words of raw grief. Beautiful memories. Honest pain. Then, in the final paragraph, there was a pivot: “This experience taught me about resilience in the workplace.”

Welcome to the modern online world of LinkedIn. A platform on which mourning becomes a case study in productivity; where trauma is another step on the ladder to leadership.

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